Am I trying to understand, on my own, the world of fashion?
Oh yes, this is what it was.
Okay. This is the first step. I have to understand the Industry as a whole in order to figure out what message needs to be communicated and how to communicate the new message to the right people.
This is step one. One thing at a time.
To understand it, I will make diagrams, and try to help others to see and better understand the Industry as well.
So, who's involved? Let's start here.