Wednesday, April 7, 2010

Evaluating, now making movement

Reflecting was lovely, but now to make actual movement...
Information evaluation:
Client / the museum + me
Audience / individuals who wear clothes
Message / true identity is not looking like everyone else, it is looking like yourself
Client motivation /clothing is costume
Audience motivation / desire to embrace freedom from the idea that acceptable identity exists in conformity to the monarchy of fashion in our society
Competition / Dove campaign for real beauty
Environment / mis-interpretation of the exhibit message
Audience desired response / analysis of personal relationship with clothing
I want to help individuals redefine their identity + find freedom from clothing, by revealing truths of the industry

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